Journals
- Atmospheric Components Of A Commercial Website And The Behavioral Responses Of The Cyber-Consumers: Case Of An Online Store Of Cultural Products, Anji Benhamed (May, 2016), Amity Journal Of Marketing (AJM), Vol 1, (ISSN: 2455- 975X/ RNI: UPENG04198).
Journal link / Research area: Virtual Marketing, E-consumer behavior, E-commerce
Conferences
- Enhancing Learning Outcomes Achievement in Higher Education using Gaming Strategies: the case of Business Courses, Dr. Anji ben Hamed (4-5 October 2018), 12th European Conference on Games Based Learning, France
